Harness Customer Feedback for long lasting success!
Organizations that know how to incorporate Customer Feedback into their operations are going to be around in the next century. Two events in the recent fortnight caught my attention. IBM’s latest TV Advertisement is focussing on ‘listening to the customer’ and the launch of the Apple iPhone5. IBM is running a TV campaign as part of ‘Building […]
How a 0.01% difference in price made me change my mind!
I recently bought flight tickets online for a family trip. I compared the prices on different websites, including the websites of the airline themselves. I have two website that I usually prefer to buy online, and both were higher than a recently launched website. The price difference was just 0.01%. I proceeded to purchase the […]
KM India Summit 2013
Have just attended the CII KM Summit 2013 held in my city of Mumbai. It was the best KM Summit as far in India. The choice of topics and relevant panelists shows the depth of thought that went into the preparation of the event. I gained a lot- intellectual thoughts, practical implementation ideas, good connections […]